Saturday can wait. Juniper Reserve is pouring slowly from 8 to noon.
Social media for coffee shops and cafés
Social media for coffee shops, as warm as your counter.
You didn’t open a café to post on Instagram. Ember Social turns photos from behind the bar, a new seasonal drink, the morning rush, a regular’s usual, into finished posts in your shop’s voice, ready for you to approve from your phone.
Made for coffee shops
What Ember does differently for a coffee shop
Set up for a coffee shop, Ember writes and plans like someone who knows your regulars.
- A voice that is warm, friendly, neighborly and a little playful
- A call to action to stop by or order ahead
- Your drinks and food learned from your menu, exactly as written, prices included
- Posting times that start from when food and drink posts tend to do well, then follow your own results
Post ideas
What a coffee shop can post about
Ember’s coffee shop setup plans around the first five. The rest are ideas that suit many cafés.
- A regular’s moment, inviting people to share their go-to order
- New hours, an event, a pop-up or a milestone
- A seasonal or signature drink
- One menu item or brewing method, explained simply
- A loyalty or community post: rewards, a local partnership or a recurring event
- Meet the barista behind the bar this morning
- A new roast or bean arriving, and what it tastes like
- The quiet hour: the best time to come in and work
- Latte art from today, with the name of the person who poured it
- A pastry that sells out early, and when it comes out
- Your playlist, your plants, your window seat: the details regulars love
- A slow Saturday morning offer
Example posts
Three posts for a fictional coffee shop
Juniper Coffee is a fictional business, used here to show the kind of posts Ember makes. These are not real customers or real posts.
Bright, a little fruity, very good with a croissant. Ask for it as a pour-over.
Tell us your go-to order in the comments. We might already know it.
Setup
You don’t have to tell Ember you’re a coffee shop
During setup Ember works out what kind of business you are from what it has already learned, sets itself up for a coffee shop, and asks you in chat to confirm. If it got it wrong, you say so and it changes. A choice you make yourself is never overridden.
Works with Instagram, Facebook, TikTok, YouTube, Bluesky, X, Pinterest and LinkedIn. Threads is coming soon.
Can Ember post about my seasonal drinks?
Yes. Add a photo and tell Ember about the drink in the chat on the home screen. Ember remembers lasting details about your business and uses them in future posts, and posts name your drinks exactly as your menu does.
How often will Ember post for my coffee shop?
You choose: every day, 5 a week on weekdays, 3 a week, or your own schedule. Every post waits for your approval by default.
Your business has plenty to say
Ember makes it easy
to keep saying it.
Start with your own photos and brand. Ember builds the posts; you approve them from your phone.
14 days free. No credit card required.