Engagement inbox
Every comment in one inbox. Reply yourself, or approve a draft.
Comments from your connected Instagram, Facebook and Bluesky accounts, and X posts that mention you, arrive in one place on every plan, and Ember flags the ones that need a person. On Starter you reply in your own words; on Growth and Pro, Ember drafts each reply in your brand voice and you approve it before anything is sent.
How it works
From a comment to a reply
Comments come in
Comments on your Instagram, Facebook and Bluesky posts, and X posts that mention you, gather in the Ember inbox, so you are not checking each app.
Ember sorts them
Questions, praise and complaints are told apart, sarcasm included. Anything unclear is flagged for a person rather than handled automatically.
You reply, or approve a draft
On Starter, type your reply right in the inbox. On Growth and Pro, Ember drafts it from your brand voice and the engagement voice you set in Settings.
Nothing goes out without you
Replies are sent only when you send or approve them, unless you turn on automatic replies on Growth or Pro.
Where replies go
Which channels you can reply on
Replies can be sent on Instagram and Bluesky today. On X, Ember can send a reply only when the person @mentioned your account in their post; X does not let apps answer other replies, so you answer those on X. Facebook comments arrive in the inbox now, and replying to them from Ember is coming soon. Direct messages are not part of the inbox yet.
Optional, on Growth and Pro
Automatic likes and simple replies
If you want, Ember can like comments and send simple replies on its own. It is off until you turn it on, available on Growth and Pro, and capped each day: at most 5 automatic replies and 25 likes. Complaints and anything unclear are always left for you.
Which plans include the comments inbox?
Every plan. On Starter you see comments and reply in your own words. On Growth and Pro, Ember also drafts replies for you to approve, and can like comments and send simple replies on its own if you turn that on. The free trial works like Growth.
Which comments does the Ember inbox collect?
Comments on your connected Instagram, Facebook and Bluesky accounts, and X posts that mention your account. Replies can be sent on Instagram and Bluesky today, and on X when the person @mentioned your account; replying to Facebook comments from Ember is coming soon.
Will Ember reply to people without asking me?
Not by default. Replies wait for your approval. On Growth and Pro you can turn on automatic likes and simple replies, which are capped each day and never used for complaints or anything unclear.
Your business has plenty to say
Ember makes it easy
to keep saying it.
Start with your own photos and brand. Ember builds the posts; you approve them from your phone.
14 days free. No credit card required.